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Building Your Network and Marketing Strategy in the First 90 Days of Your Real Estate Career

Realtor Sitra

2/1/20242 min read

two person standing on gray tile paving
two person standing on gray tile paving

Starting a real estate career can be both exciting and challenging. In the first 90 days, it is crucial to focus on building your network, identifying potential clients, and developing a marketing strategy that can help you close your first deal. This blog post will provide you with some valuable tips to kickstart your real estate journey successfully. 1. Building Your Network: One of the most important aspects of a successful real estate career is building a strong network. Start by reaching out to friends, family, and acquaintances who may be interested in buying or selling property. Attend local networking events, join real estate associations, and engage with other professionals in the industry. Building relationships with mortgage brokers, contractors, and property inspectors can also be beneficial as they can refer clients to you. 2. Identifying Your Clients: To effectively market yourself and your services, it is essential to identify your target clients. Determine the type of properties you want to specialize in, such as residential, commercial, or investment properties. Research the demographics and preferences of potential clients in your area. This will help you tailor your marketing efforts and provide a more personalized experience to your clients. 3. Developing a Marketing Strategy: A well-defined marketing strategy is crucial for attracting clients and closing your first deal. Consider the following strategies: - Online Presence: Create a professional website and optimize it for search engines. Utilize social media platforms to showcase your listings, share informative content, and engage with potential clients. - Content Marketing: Write informative blog posts, create videos, or host webinars that provide valuable insights to your target audience. This establishes you as an expert in the field and builds trust with potential clients. - Local Advertising: Advertise in local newspapers, magazines, or radio stations. Consider sponsoring community events or hosting open houses to increase visibility. - Referrals: Encourage satisfied clients to refer you to their friends and family. Offer incentives such as discounts or referral bonuses to motivate them. 4. Closing Your First Deal: Closing your first deal can be a significant milestone in your real estate career. Here are a few tips to increase your chances of success: - Provide exceptional customer service: Go above and beyond to meet your client's needs and expectations. Respond promptly to inquiries, be transparent, and communicate effectively throughout the process. - Pricing and Negotiation: Conduct thorough market research to ensure your listings are competitively priced. Develop strong negotiation skills to secure the best deals for your clients. - Follow-up: Stay in touch with potential clients even if they don't make an immediate purchase. Building long-term relationships can lead to future business and referrals. In conclusion, the first 90 days of your real estate career are crucial for building your network, identifying your clients, and developing a marketing strategy. By focusing on these areas, you can lay a solid foundation for a successful career in real estate. Remember to stay persistent, adapt to market changes, and continuously improve your skills to thrive in this competitive industry.